Happy Sunday. Today's all about the oft-overlooked listing description, which I think you'll need to spend more time on if you want to sell more homes faster. Thanks for reading. I appreciate you. The Lead This week's must-read. You've heard me talk about E-O-V -- effort, originality, and value. Google says content that lacks those is low-quality content. So, don't miss Cyrus Shepard's explainer on how Google defines "effort". (He's someone who would know, too - Cyrus used to be in Google's...